While the trailer for Thor: Love and Thunder finally came out two days ago, the Amazon Prime series Twitter account The Boys reacted sarcastically.
Two projects in full promotional campaign
Two major superhero projects are coming this summer: the Amazon Prime series The Boys which begins its season 3 on June 3, and Thor: Love and Thunderin theaters July 13. Two highly anticipated releases currently in the midst of a promotional campaign. That of The Boys excellently well orchestrated, whether through its trailers, press releases, announcements of all kinds. But also with these fake news stories narrating the lives of the supers between the two seasons. With that, a whole micro-universe was created around Eric Kripke’s show in order to fuel the hype. The first trailer slammed last March set the tone for this third act: sex and gore.
For its part, the communication campaign around the 4th opus of Thor has been much more discreet. Almost nothing has been revealed nearly 3 months before the film’s release. No images, we just got to know a major part of the cast. A concern that finally turned into relief 2 days ago with a boost supported by Marvel in two stages: a first initiated with the first trailer, the second in stride through the official synopsis. The spotlights on Doctor Strange in the Multiverse of Madness is surely no stranger to it.
Interposed supports
Always on the lookout and full of imagination, the official Twitter account of The Boys did not fail to react to the broadcast of the trailer for Thor: Love and Thunder. This symbolized by a tweet: ” A month late, but we take it “. To understand these remarks, you have to go back to March 16, the date of the release of the trailer of season 3 of The Boys. Taika Waititi, director of Love and Thunder, was then playful on Twitter. What had ironically answered The Boys’ account with a: ” A trailer for a trailer, @TaikaWaititi? Where is Thor: Love and Thunder? “. A sarcastic way to target the lack of communication of the film, but also to encourage its launch.
a month late, but we’ll take it https://t.co/vIzgNmk6sw
April 18, 2022
There is no doubt that the hype will rise crescendo before this double release. Season 3 of The Adventures of Hughie, Annie and Billy Butcher should focus on the Vought conglomerate and its desire to sell its Compound V to the general public. A Billy Butcher who will have obviously acquired superpowers probably following his exposure to Compound V. The integration of Soldier Boy (Jensen Ackles) as a pastiche of Captain America is also one of the main sources of enthusiasm from fans.
As for Thor: Love and Thunderthe trailer caught the eye of the most discerning aficionados, as evidenced by these details noted here and there, as well as this intriguing element, subject to questioning and speculation.
